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Market and Customer Excellence

We improve our customers’ market performance, define growth agendas and secure effective sales and marketing execution.

Understanding the real drivers of markets and customer behaviors – and acting upon them – will keep you ahead. At Capacent, we use best-practice analysis techniques and tried-and-tested processes to identify opportunities and sharpen your marketing and sales. The key is to make the right plans, focusing on the essentials, and then move on to hands-on execution and testing.

We work within areas such as:

  • Offerings & Value Propositions
  • Sales Effectiveness & Multi Channel Strategy
  • Customer Loyalty & Relationship Management
  • Marketing Automation & Customer Data Management
  • Marketing Mix & Segmentation Strategy

Other services

Business Recovery

Capacent Business Recovery framework addresses the business challenges of the Corona crisis

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Stra­tegy and Organ­ization

We help clients to achieve solid business results while at the same time supporting them in building stronger and more capable organizations.

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Oper­ations Excellence

Together with our clients we design and implement world-class operations

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Pricing and Revenue Mana­gement

We optimize our clients’ revenue through price strategy re-definition and implementation of effective price governance and control.

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Improve cash flow performance permanently

Finance and Perfor­mance Mana­gement

We help clients achieve an efficient and business oriented finance function that supports strategy execution.

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Working Capital Mana­gement

To implement world class working capital management we combine our unique subject matter expertise with a practical change management approach.

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Business Analytics

We provide our clients with the intelligence and information solutions that will drive their business into the digital future.

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Post Merger Integration

We help customers realize the value of mergers and acquisitions with well-proven methodology and deep expertise in a range of functional areas.

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